Qualifications

Home Builders Marketing, Inc. is owned and operated by principals RL Brown, Joann D Brown, and Jim Daniel and is fully qualified to act as an independent and unbiased source for both market information and for due diligence analysis.

Home Builders Marketing Incorporated was founded in Phoenix Arizona in 1985 for the purpose of providing housing market information and analysis to the real estate community in the region. The firm was founded by principals RL Brown and Joann D Brown, who are active in the firm. The firm’s signature attribute is this actual hands-on experience in this marketplace in both good and bad market environments and the homebuilding experience of the principals. No other housing research firm in the region can make that claim.

RL Brown has been the author of literally hundreds of housing market research publications and scores of market analysis and due diligence documents relative to the Phoenix housing market. The reports have been used by real estate practitioners and members of the home building community both large and small, have been regularly and extensively quoted by both the national and local press, and have become the most respected housing data reports in the region. The majority of these reports are published monthly using data collected by the firm and analyzed by the principals of the firm. The data utilized by the firm is developed directly from the individual, transaction level information gleaned from City and County records. 

Jim Daniel is a Principal of the firm, and has been responsible for the processing, analysis, and formatting of the data into the reports offered by the firm for the last 12 years and is the first to see trends and opportunities emerging in the marketplace.  His Research Staff has an average of 20 years of experience with the firm also.

Over the years the firm has prepared due diligence for lenders, developers, homebuilders, and investors for the vast majority of development activity that has occurred in this marketplace since the mid-1980s. These works have come to represent an industry standard for third-party market analysis and due diligence.