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- Sales/Support: Greg Burger
- 480-614-0211
- 480-363-3700
- Consultation: RL Brown
- Phone: 623-523-0188
- Fax: 480-767-5355
- Mail: 19446 Willowcreek Cir
- Sun City, Az 85373
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- Magic - A Research Department on your Laptop
- Magic Classic is an affordable housing data application suite for the most astute housing industry CEO and market researcher.
- Designed to produce highly comprehensive results without sophisticated computer skills or programs.
- Consulting - Online or On-site
- We are available for online or on-site consultation with a full-spectrum of Phoenix housing market expertise.
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June 2009 – RL Brown’s thoughts on the housing market……
Overview information on both new and resale housing markets is a feature each month in The Phoenix Housing Market Letter, which can be purchased and downloaded right here.
With the first quarter new and resale data in hand plus a look at the April data in our Phoenix Housing Market Letter, we see the new-home segment of the metro Phoenix housing market showing definite signs of improvement, with inventories of unsold spec homes continuing to decline, new home prices stabilizing and even rising in some of the best neighborhoods, and new products being planned and brought to market by leading builders. But most important, we see renewed buyer interest.
Many of the major public builders have repositioned products and communities for market dominance as the Phoenix housing market re-grows itself into one of the top 3 or 4 national housing markets over the next several years.
A large supply of raw land and finished lots are at values that allow repositioned and highly affordable housing products at a time when mortgage interest rates are at long-time lows.Read more below.....
2009 Mid-Year Phoenix Housing Forecast
The region's most complete and timely housing market forecast was presented live on June 24th at 10:00 AM Phoenix time. We updated our forecast and presented our opininon based on the latest economic and local housing market conditions.
Order the pdf document of the transcript including the graphs and tables used in the presentation. Click here for more information....
See Housing Market Data And Reports
Vacant Lot Inventory Report - June 2009 Update
Custom Lot Buyer Report - Metro Phoenix
Southwest Area Market Analysis- Just Released
Buckeye-South Housing Market Analysis
Bank Owned Sales by Subdivision Report
See Software and Web Applications
We share our thoughts as well as our comprehensive Phoenix housing market data in our unique monthly, quarterly, and special housing data reports and housing market analysis. Our housing market research tools, including our MAGIC housing data software application, are accurate, timely, affordable, and easy to use. Our latest housing market research tool, MAGIC-Pro is now in beta-test with MAGIC-Classic subscribers, at no additional cost.
These tools are considered by most industry professional as the most authoritative housing market data tools in the region, and reflect our 23 year commitment to being the #1 housing research firm in the region.
MAGIC-Pro TM features the Microsoft Virtual Earth© platform allowing instant user segmented housing market analysis by radius, rectangles or polygons. Using instant report generating technology and our housing data which is updated at least once per month, MAGIC-Professional is an advanced user friendly application for delivering the most accurate and affordable housing data in the region.
Click on the box below to download a free trial
For questions or a live on-line demo call Greg at 480-614-0211. You will save thousands of dollars off competing and less functional products.
Virtual Air Book TM is now available free for a limited time and features the Microsoft Virtual Earth© platform. Produced every quarter, this web application allows the user to view our housing data and identify active and future communities. Simply zoom in and mouse over the data points that identify each community. These data points are color coded based on closing velocity. Virtual Air Book
Click on the box below to download a free trial
Phoenix Housing Reports - Reports on the Fly
PhoenixHousing Reports TM is available to sign up for free and features the Microsoft Virtual Earth© platform. Updated every month, this web application allows the user to create housing data reports by simply clicking a radius. You can identify active and future communities, pricing by floor plan, recent land transactions and even resale transaction activty. Simply zoom in, mouse over the data points in preview mode and purchase the report of choice. Reports start at $25.00 or purchase a 6 month subscription for unlimited access. Phoenix Housing Reports
Click on the box below to visit our Phoenix Housing Reports web page
The Annual Report is a compilation of data about the metro Phoenix housing market. Includes a comprehensive overview of recent and past performance including Historical combined new and resale activity, Historical metro new home closings vs permits, Builder and subdivision rankings and detailed demand segmentation by sub market area and price. Produced exclusively by our firm and trusted for more then a decade Available in Adobe PDF format. Click here for full details....
1st Quarter Summary ReportThis MS Excel report breaks down the 1st Quarter numbers for New and Resale Housing. Includes historical summary comparisons as well as detailed rankings and builder market share by submarket. Click here for full details....
The Lender Performance Report
This new report is published monthly and designed for those needing to track lender performance in the metro Phoenix area. Detailed breakdown of New Home loans, Resale Loans as well as who is capturing the market share of the super heated REO/Bank Owned closings. Further segmentation by Conventional, FHA and VA loan types for each category is also included. You get the transaction detail and the market share all in one excel spreadsheet. This allows for sorting and manipulation of the data, and can be formatted to print just the data you want. Click here for full details...
See Land and Lot Sales Reports
This new report includes commercial and agricultural land transactions that occurred over the last 12 months. Published monthly and available for instant download. Includes Closing Date, Seller, Buyer, Sales price, Submarket, location, Docket and Parcel numbers. Delivered in MS Excel format, to order the report click on the report title.
Vacant Lot Inventory Report - March 2009
The Vacant Lot Inventory Report identifies the number of vacant lots by submarket area by lot size, price range, submarket and city. We identify supply and demand based on the most recent permit velocity and identify where there are voids in the market place. Also included are lot inventories in active subdivisions and the major master plans. Click here for full details...
Custom Lot Buyer Report - Metro Phoenix
If you are you a custom builder, lender offering construction loans, a custom home supplier or subcontractor, this report is perfect for identifying your next business lead. The report is a fresh list of those who purchased a lot for a custom home in the last 30 days. You can generate an instant priority lead list in the area and subdivision of your choosing. Produced monthly and delivered via email in .xls format. Click here for full details....
The hottest housing report in the market right now deals in tracking the land sales history over the last several years …. What has gone up from 2003, peaked in 2006 or so, and has declined in 2008 and beyond. This Excel spreadsheet tracks all wholesale land transactions [parcels and lots] that have occurred from 2003 thru 2008 in one spreadsheet. It covers Maricopa and Pinal Counties, and is divided into our standard submarket areas, so you can purchase just the database that you need. It’s very affordable, and meets the needs of those tracking the land/lot sales history of the region and of specific segments of the region to try to understand the market opportunity for bottom fishing land. It’s an invaluable tool at an affordable price. Purchase the entire database or contact Greg by email at greg@rlbrownreports.com or by phone at 480.614.0211 for individual submarket pricing.
See Special Housing Market Reports
Southwest Area Market Analysis - Just ReleasedThis analysis has been prepared with the most current detailed housing market data available. The objective of this analysis is to depict and analyze current market conditions in the area that we have defined, including new home sales and permit activity in the area by subdivision, demand segmentation by price range and by lot size type, Lot inventory, recent price changes, recent resale activity, and planned future housing activity that might be expected to occur. View table of contents by clicking on the report title.
South Gilbert Market AnalysisThis analysis has been prepared with the most current detailed housing market data available and is designed to provide the data and analysis necessary to allow the user to quantify and evaluate the housing market’s potential opportunities in the area of southeast Gilbert identified herein. The data presented includes the following information pertinent to the defined specific market area. To order the report, click on the report title.
Buckeye-South Housing Market Analysis
This special housing market analysis focused on an area which we have designated as “Buckeye South” and generally encompasses the area south of a line from Verrado to Tartesso, and West of Perryville Road, lying in the City of Buckeye, Arizona. The objective of this analysis is to depict and analyze current market conditions in the Buckeye area, including new home sales and permit activity in the area by subdivision, demand segmentation by price range and by lot size type, lot inventory, recent price changes, recent resale activity, and planned future housing activity that might be expected to occur. To order the report, click on the report title.
Bank Owned Sales by Subdivision Report
This special housing report depicts the distribution of sales prices of bank owned homes valley-wide over the last three months. There were over 10,000 sales of REO homes in that period in over 1,900 subdivisions. This report identifies the number of sales and the average sales price of these REO sales BY SUBDIVISION in every subdivision. This is invaluable intelligence for investors, lenders, Realtors, builders planning new products, and others tracking the pricing trends of REO sales. This special housing market report is not available from any other source. For price information and to purchase and download the MS Excel report, click on the report title above.
From above....From above.... In 2005 and 2006 we wrote and spoke extensively about diminishing housing affordability and of our fears in The Phoenix Housing Market Letter, in various special housing market reports, and in numerous speeches, including our annual and semi-annual housing market forecast presentations. But, as is often the case when times are roaring ahead, too few took heed.
As a result, new home inventories climbed and Phoenix-area housing foreclosures soared fueled by liar loans and virtually no qualifying efforts by loan originators and underwriters as subprime and Alt-A mortgages reset, and the metro Phoenix housing market fell into disarray reflecting an inventory imbalance, begetting crashing home prices, and dramatically diminished consumer confidence, especially toward housing prices and housing equity.
Builders were generally late in stopping spec building, in repricing product to reflect a changing Phoenix housing market, and in shedding inflated lot inventories in the face of the changes in demand. Subcontractors were late in realizing the Phoenix housing boom was over, and held on to high prices and larger work forces.
2008 housing market forecasts were generally subdued, and often criticized as overly pessimistic, even as new home sales and new home sales/closings tumbled from the over 50,000 in 2006 to under 40,000 in 2007, and then fell dramatically throughout 2008 and metro building permits fell from 43,000 in 2006 to 31,000 in 2007 and then even further as 2008 unfolded. Our 2009 Phoenix Housing Market Forecast presentation reflects the best guess forecast based upon the most recent evidence, which has been chronicled each month in The Phoenix Housing Market Letter and in regular special housing market reports to our clients.
The question most often asked is when the market will recover and what the market will look like in 2010 and beyond. We addressed that question in detail in our recent webcast about the market recovery. You can see and listen to that presentation on line by clicking below.
We think that the answers are becoming more obvious as the recession matures and especially as our most recent Phoenix housing market data to demonstrates a market bottom in new housing and a growing sense of a leveling of the resale market. As credit fears continue to diminish over the next several months’s buyers will continue to re-emerge seeking the best housing values of the decade coupled with exceptionally low mortgage interest rates.
We are embarking on a market revival that could be moderate, steady, and long lasting.
Have you seen our Phoenix Housing Market Letter? Click on the box below to read a sample issue.
Right click on the box below and choose open link in new window.
Builders and developers as well as lenders and investors have used our market data for the last 20+ years as the basis for their due diligence for new projects, for land buys, and for investments. If you have a need for information about Phoenix new and resale housing, you are at the right place. If ever there was a time to have the most complete and authoritative housing market information in your hands … it is right now!
